Mitchell 1 is offering a new room rate at the Palms Resort Casino for individuals who sign up to attend this year’s last Shop Management System Training Workshop in Las Vegas.

The training is Oct. 1-3, and the rate is $99 a night.

The training workshop, designed for those who have been using their shop management system for six months or more, will guide users through advanced functionality in the Mitchell 1 Manager and ManagerPlus system. Instructors will explore advanced setup, inventory, reporting, management and more, as well as integration with aftermarket cataloging and Customer Retention Marketing (CRM).

There will be a cocktail reception Oct. 1 from 6-8 p.m., and the sessions run from 8 a.m. to 5 p.m. Oct. 2 and 3. The registration fee is $200 per attendee, plus applicable tax, and covers seminars, continental breakfast, lunch and refreshments each day. Participants are responsible for transportation to Las Vegas and hotel accommodations.

At the end of each workshop, AMI Course Completion forms will be handed out to those attendees who wish to pursue AMI credits. Students completing this course will be rewarded 30 credits toward the Accredited Automotive Manager (AAM) designation.

Seats are limited. Attendees may reserve rooms at the Palms Resort Casino and receive Mitchell 1’s rate by mentioning Mitchell 1/ShopKey Manager Training when making the reservation.

For more information or to register for Mitchell 1’s Management System Training Workshop, visit www.buymitchell1.com/form/m1users.htm. Registration must be completed by Sept. 16, 2009.