MOOG helping boost chassis opportunities with hundreds of components - - Motor Age - Automotive training, certification & parts info

MOOG helping boost chassis opportunities with hundreds of components

Source: Motor Age

Federal-Mogul Corporation is helping aftermarket distributors, jobbers and service providers maximize the growth of their chassis businesses through the addition of hundreds of new MOOG® replacement steering and suspension products.

Through the first nine months of 2009, the company’s MOOG chassis brand engineering and product teams have introduced nearly 500 new components covering an extensive array of popular late-model foreign-nameplate and domestic applications. The brand’s broad new coverage represents a focus on addressing emerging service opportunities related to today’s increasingly diverse vehicle population.

In fact, 310 of the latest MOOG chassis product introductions cover foreign-nameplate vehicles. Visit www.FMe-cat.com for a complete product line part number look-up.

“Federal-Mogul’s expansion of the MOOG brand is helping the aftermarket capture new business from the dealership channel through market-leading coverage of late-model applications,” says Kim Plante, product manager, chassis, Federal-Mogul. “We continue to do more to help distributors and jobbers optimize the efficiency of their chassis inventories while providing truly differentiated, problem-solving technologies that are strongly preferred by technicians.”

Federal-Mogul this year has introduced more than 130 new MOOG tie rod designs, more than 120 additional sway bar links and dozens of new ball joints, coil springs, control arms, strut mounts, bushings and other precision-engineered components. The company has added nearly 1,000 new part numbers to the MOOG product line since 2008 and nearly 2,200 over the past five years.

Marketing itself to the industry as the “Problem Solver®,” the MOOG brand specializes in developing innovative repair solutions that improve on original designs for superior performance and faster, easier installation, according to the company. This trademark problem-solving philosophy also complements the brand’s close engineering relationship with leading NASCAR Sprint Cup teams.

For more information, visit www.moogproblemsolver.com.

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