<?xml version="1.0" encoding="UTF-8"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns="http://purl.org/rss/1.0/"
xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:taxo="http://purl.org/rss/1.0/modules/taxonomy/"
xmlns:EMSArticle="http://webdoc.advanstar.com/rss/module/EMSArticle"
xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:dc="http://purl.org/dc/elements/1.1/">
  <channel rdf:about="http://motorage.search-autoparts.com/motorage/servlet/motorage_42378.rss?id=42378">
    <title>Motor Age - Automotive training, certification &amp;amp; parts info - Opinion/Commentary</title>

    <link>http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Article/list/42378</link>

    <description>Opinions and editorials written by Motor Age staff and contributors.</description>

    <items>
      <rdf:Seq>
        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/Outside-forces-put-their-weight-on-automotive-indu/ArticleStandard/Article/detail/630175?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/Trust-your-customers/ArticleStandard/Article/detail/630164?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/The-war-of-horsepower-is-over/ArticleStandard/Article/detail/622218?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/Take-it-to-the-people/ArticleStandard/Article/detail/615201?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-blues/ArticleStandard/Article/detail/615205?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/Fuel-injection-technologies-come-full-circle/ArticleStandard/Article/detail/601629?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Trust-your-customers/ArticleStandard/Article/detail/601636?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Unfortunate-Fortune/ArticleStandard/Article/detail/547041?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-History-in-the-Making/ArticleStandard/Article/detail/547027?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/547032?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+Basics/You-Perhaps-and-Not-the-Economy/ArticleStandard/Article/detail/547030?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/532945?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Negating-Intimidation/ArticleStandard/Article/detail/532951?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-A-Matter-of-Time/ArticleStandard/Article/detail/532936?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Backfire-What-Made-Vickie-Click/ArticleStandard/Article/detail/532985?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+Basics/Will-You-Please-Answer-the-Cash-Register/ArticleStandard/Article/detail/532941?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/526989?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Working-Harder-and-Enjoying-it-Less/ArticleStandard/Article/detail/526987?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Its-up-to-you/ArticleStandard/Article/detail/526994?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-Guilty-but-of-what/ArticleStandard/Article/detail/528336?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-The-Right-to-Warranty/ArticleStandard/Article/detail/521065?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Backfire-Theres-more-to-rewards-than-money/ArticleStandard/Article/detail/521040?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-The-Most-Important-Tool/ArticleStandard/Article/detail/521049?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/521055?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/521059?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Open-Loop-Feeding-the-Wolves/ArticleStandard/Article/detail/521058?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/North-American-automakers-and-suppliers-face-up-to/ArticleStandard/Article/detail/518704?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/512901?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/512903?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Take-it-personally/ArticleStandard/Article/detail/512908?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Distribution/AAIA-using-Consumer-Reports-data-to-support-Right-/ArticleStandard/Article/detail/512173?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/AAIA-urging-support-for-federal-patent-law/ArticleStandard/Article/detail/511539?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Customer+Service/SEMA-offers-research-and-new-ideas-at-annual-educa/ArticleStandard/Article/detail/510031?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/New-Jersey-action-could-spread-to-other-states/ArticleStandard/Article/detail/509492?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Customer+Service/CARB-puts-ZEV-production-number-at-7500/ArticleStandard/Article/detail/507205?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-load-leveling/ArticleStandard/Article/detail/506474?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Older-not-dead/ArticleStandard/Article/detail/506485?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Customer+Service/Backfire-A-few-good-workers/ArticleStandard/Article/detail/506467?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/ASA-offers-new-prescription-program/ArticleStandard/Article/detail/506478?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/506480?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/CARB-looking-at-reducing-required-ZEV-sales-number/ArticleStandard/Article/detail/505598?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/Past-state-ASA-chairman-speaks-out-against-super-w/ArticleStandard/Article/detail/504309?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Customer+Service/New-vehicle-sales-expected-to-drop-to-lowest-mark-/ArticleStandard/Article/detail/504001?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Customer+Service/Telematics-forecast-to-grow-in-popularity-new-rese/ArticleStandard/Article/detail/503860?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Distribution/Frost-research-sheds-light-on-new-opportunities-wi/ArticleStandard/Article/detail/501304?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Events/Volvo-displays-carbon-dioxide-neutral-technology-o/ArticleStandard/Article/detail/500952?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Troubleshooting-Cam-Timing-Nightmare/ArticleStandard/Article/detail/500835?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Brave-new-Web/ArticleStandard/Article/detail/500843?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/New+Products/Backfire-A-Fix-For-Syntehic-Fluid-Breakdowns/ArticleStandard/Article/detail/500840?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/500848?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Profit-Matters-Maintenance-mdash-A-Catch-and-Relea/ArticleStandard/Article/detail/500753?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Industry+News/The-measure-of-a-man/ArticleStandard/Article/detail/492965?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Resources/Executive-Interview-Rick-Wagoner/ArticleStandard/Article/detail/490632?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-In-the-drivers-seat/ArticleStandard/Article/detail/490633?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-Neo-Luddite/ArticleStandard/Article/detail/490628?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/You-Never-Know/ArticleStandard/Article/detail/483960?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/A-Plea-for-Sanity/ArticleStandard/Article/detail/481697?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Challenge-Bibendum-Says-Automotive-Industry-Has-to/ArticleStandard/Article/detail/477640?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Older-Vehicle-Buyers-Less-Likely-to-Consider-Impor/ArticleStandard/Article/detail/477669?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Washington+Watch/No-Quick-Easy-Fix-for-Carbon-Emissions/ArticleStandard/Article/detail/477651?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Is-Professionalism-in-Your-Future/ArticleStandard/Article/detail/468745?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Nursing-Tech-Shortages-Phooey/ArticleStandard/Article/detail/459803?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Make-That-Hourly-Rate-Count/ArticleStandard/Article/detail/455591?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Technical/Back-to-Basics-The-Right-Click/ArticleStandard/Article/detail/454439?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Courage-Goals-and-Growing-a-Pair/ArticleStandard/Article/detail/449034?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Hot-Fuel-Rip-off-Consumers-Pay-for-Air/ArticleStandard/Article/detail/450589?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Three-Steps-Toward-the-Extraordinary/ArticleStandard/Article/detail/441813?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Ford-IDS-Part-3-A-Day-in-the-Bay/ArticleStandard/Article/detail/445354?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Advertising-and-Consumer-Perceptions-in-the-Truck-/ArticleStandard/Article/detail/445247?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Parallel-Computing-Sparks-Software-Revolution/ArticleStandard/Article/detail/445176?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Executive-Interview/ArticleStandard/Article/detail/433992?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Wheres-the-Smoke/ArticleStandard/Article/detail/434004?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Signaling/ArticleStandard/Article/detail/433955?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Do-You-Fear-the-Future/ArticleStandard/Article/detail/434507?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Responsibility/ArticleStandard/Article/detail/434496?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Close-Ranks/ArticleStandard/Article/detail/434484?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Guiltless/ArticleStandard/Article/detail/434646?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/An-Open-Letter-to-Microsoft-Software-Engineers/ArticleStandard/Article/detail/434520?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Dawn/ArticleStandard/Article/detail/434474?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Perception/ArticleStandard/Article/detail/434517?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/This-is-Business/ArticleStandard/Article/detail/436267?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Investment/ArticleStandard/Article/detail/436256?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Ruined/ArticleStandard/Article/detail/436348?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Customer-Satisfaction/ArticleStandard/Article/detail/323958?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Why-I-Dont-Work-On-My-Own-Cars/ArticleStandard/Article/detail/334257?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Receiving-End/ArticleStandard/Article/detail/334254?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Excuse-me-Sir----/ArticleStandard/Article/detail/311363?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Automotive-Technology/ArticleStandard/Article/detail/307997?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Too-Many-Questions/ArticleStandard/Article/detail/284106?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Tables-Have-Turned/ArticleStandard/Article/detail/257312?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Something-Isnt-Quite-Right/ArticleStandard/Article/detail/186010?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Im-Calling-You-Out-of-Respect/ArticleStandard/Article/detail/178079?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Threshold-of-the-Lions-Den/ArticleStandard/Article/detail/173332?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Automotive-Repairs-The-Best-Deal-Going/ArticleStandard/Article/detail/169365?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169834?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169829?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/ON-THE-MARK-Phone-Skills/ArticleStandard/Article/detail/163957?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169818?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Freeze-Frame/ArticleStandard/Article/detail/169807?contextCategoryId=42378&amp;ref=25" />

        <rdf:li
        resource="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169810?contextCategoryId=42378&amp;ref=25" />
      </rdf:Seq>
    </items>

    <dc:date>2009-11-21T09:33:15Z</dc:date>
  </channel>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/Outside-forces-put-their-weight-on-automotive-indu/ArticleStandard/Article/detail/630175?contextCategoryId=42378&amp;ref=25">

    <title>Outside forces put their weight on automotive industry</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/Outside-forces-put-their-weight-on-automotive-indu/ArticleStandard/Article/detail/630175?contextCategoryId=42378&amp;ref=25</link>

    <description>It's a new day for the American automobile industry. In order to obtain loans from the federal
    government that were needed for immediate survival, the new Chrysler Corporation is now partially owned by Fiat SpA
    as part of an arrangement worked out in federal bankruptcy court. In similar court actions, New General Motors is
    now partly (temporarily) owned by the federal government. The United Auto Workers union is now part owner of both
    companies.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/402009/630175null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/Trust-your-customers/ArticleStandard/Article/detail/630164?contextCategoryId=42378&amp;ref=25">

    <title>Trust your customers</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/Trust-your-customers/ArticleStandard/Article/detail/630164?contextCategoryId=42378&amp;ref=25</link>

    <description>A new Web site called Prundo.com seeks to be the Expedia for auto repair, helping registered motorists
    save money on their auto repairs. Prundo CEO Alka Gupta says the site is unique &amp;#34;because there are no Web
    sites currently available to help consumers compare auto services based on cost, distance, offers/discount and
    quality of service.&amp;#34;</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/402009/630164null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/The-war-of-horsepower-is-over/ArticleStandard/Article/detail/622218?contextCategoryId=42378&amp;ref=25">

    <title>The war of horsepower is over</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/The-war-of-horsepower-is-over/ArticleStandard/Article/detail/622218?contextCategoryId=42378&amp;ref=25</link>

    <description>Earlier this year, AMG chiec Volker Mornhinweg declared the &amp;#34;war of horsepower&amp;#34; is
    over. This is a bit like Bob Dylan declaring there are no more songs to be written; if it's really true, he's got
    nothing left to do and we're all poorer for it.</description>

    <dc:date>2009-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/352009/622218null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/Take-it-to-the-people/ArticleStandard/Article/detail/615201?contextCategoryId=42378&amp;ref=25">

    <title>Take it to the people</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/Take-it-to-the-people/ArticleStandard/Article/detail/615201?contextCategoryId=42378&amp;ref=25</link>

    <description>As you read this, some of your customers may be abandoning you. And who knows how many potential
    customers will never find your shop. There you sit with the best techs, attractive incentives, long hours and
    hundreds of thousands of dollars of equipment and people are actually not interested in patronizing your shop.
    Imagine that!</description>

    <dc:date>2009-08-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312009/615201null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-blues/ArticleStandard/Article/detail/615205?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame blues</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-blues/ArticleStandard/Article/detail/615205?contextCategoryId=42378&amp;ref=25</link>

    <description>Most people consider diagnostics the biggest challenge in automotive repair. This has been true since
    the days when a technician's diagnosis relied mostly on finely-tuned senses and years of experience. But unless
    it's a mechanical malfunction, the things we can see, hear or feel are not the most common clues on today's
    cars.</description>

    <dc:date>2009-08-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312009/615205null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/Fuel-injection-technologies-come-full-circle/ArticleStandard/Article/detail/601629?contextCategoryId=42378&amp;ref=25">

    <title>Fuel injection technologies come full-circle</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/Fuel-injection-technologies-come-full-circle/ArticleStandard/Article/detail/601629?contextCategoryId=42378&amp;ref=25</link>

    <description>I just found an old photograph I shot in a museum. It shows a fuel injector protruding into the
    combustion chamber of a cutaway engine. Things I've seen and learned since that day have made this old picture tell
    a new story that explains how an old technology has come full circle.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232009/601629null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Trust-your-customers/ArticleStandard/Article/detail/601636?contextCategoryId=42378&amp;ref=25">

    <title>Trust your customers</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Trust-your-customers/ArticleStandard/Article/detail/601636?contextCategoryId=42378&amp;ref=25</link>

    <description>Some auto repair businesses &amp;amp;mdash; independent and dealership &amp;amp;mdash; are as crooked
    and deceitful as Bernie Madoff. And all too often, local TV stations are eager to exploit our industry's weak links
    by featuring them in consumer segments. This is probably more about not having a fire to cover on a particular day
    than trying to help their viewers.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232009/601636null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Unfortunate-Fortune/ArticleStandard/Article/detail/547041?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: Unfortunate Fortune</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Unfortunate-Fortune/ArticleStandard/Article/detail/547041?contextCategoryId=42378&amp;ref=25</link>

    <description>In light of this news, it's no surprise that the new car business is hurting. This year we may see new
    car sales under 14 million, down from a high of 16 million just a couple of years ago. The latest available figures
    from the National Automobile Dealers Association (NADA)show that the number of dealerships shrank from 21,200 in
    2006 to 20,770 in 2007, a 2 percent drop. You can expect that this year's drop will be even worse, because the
    weaker dealerships either will drive themselves out of business with desperate business practices or the OEMs will
    deem them underperformers and strip them of their franchises.</description>

    <dc:date>2008-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362008/547041null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-History-in-the-Making/ArticleStandard/Article/detail/547027?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: History in the Making</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-History-in-the-Making/ArticleStandard/Article/detail/547027?contextCategoryId=42378&amp;ref=25</link>

    <description>One of the more surprising things I learned was that almost every idea in automotive technology had
    been tried or at least described in drawings and patent applications by about 1915. Some ideas, such as the
    pneumatic tire (1887) and the electric starter (1912), worked out pretty well right away and are still in use
    today.</description>

    <dc:date>2008-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362008/547027null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/547032?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/547032?contextCategoryId=42378&amp;ref=25</link>

    <description>Motor Age: Have the longer warranties now offered by most automakers affected your maintenance and
    repair business?</description>

    <dc:date>2008-09-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362008/547032/17_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362008/547032null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+Basics/You-Perhaps-and-Not-the-Economy/ArticleStandard/Article/detail/547030?contextCategoryId=42378&amp;ref=25">

    <title>You, Perhaps, and Not the Economy</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+Basics/You-Perhaps-and-Not-the-Economy/ArticleStandard/Article/detail/547030?contextCategoryId=42378&amp;ref=25</link>

    <description>The good news is shop owners who are staying proactive still are having a good year in service. As a
    matter of fact, the shops we coach weekly are up $2,143 a week in cash profits since the day we began working with
    them.</description>

    <dc:date>2008-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362008/547030null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/532945?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+Basics/Executive-Interview/ArticleStandard/Article/detail/532945?contextCategoryId=42378&amp;ref=25</link>

    <description>In cooperation with the Advanstar Automotive Group (AAG) News Network, the broadcast sister of Motor
    Age, we discuss hybrid service in today's aftermarket with Andy Fiffick, CEO of RadAir Complete Car
    Care.</description>

    <dc:date>2008-08-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532945/16_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532945null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Negating-Intimidation/ArticleStandard/Article/detail/532951?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: Negating Intimidation</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Information+Systems/Vantage-Point-Negating-Intimidation/ArticleStandard/Article/detail/532951?contextCategoryId=42378&amp;ref=25</link>

    <description>It pains me to say this, but one of my best general repair maintenance and service experiences was
    provided by a new car dealership. Before you cry hypocrisy, let me be clear that this was 25 years ago, so please
    cut me some slack. Anyway, it started when I went shopping for a new Chrysler. Not only did the dealership sell me
    a car but it sold me by selling its service capabilities.</description>

    <dc:date>2008-08-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532951null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-A-Matter-of-Time/ArticleStandard/Article/detail/532936?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: A Matter of Time</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Human+Resources/Freeze-Frame-A-Matter-of-Time/ArticleStandard/Article/detail/532936?contextCategoryId=42378&amp;ref=25</link>

    <description>Press releases that crossed my desk recently show changing vehicle makeups. One announced a joint
    venture between PSA Peugeot Citroen (all one company now) and Mitsubishi Motors to develop an all-electric
    powertrain. Bosch has a joint venture with Samsung to produce lithium-ion batteries for electric vehicles. GM plans
    in two years to begin selling the Chevrolet Volt, which uses only the electric motor to deliver power to the
    wheels. Meanwhile, Mercedes-Benz plans to begin selling hydrogen fuel cell cars in 2010, and Honda will begin
    leasing its second-generation fuel cell cars in California this year.</description>

    <dc:date>2008-08-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532936null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Backfire-What-Made-Vickie-Click/ArticleStandard/Article/detail/532985?contextCategoryId=42378&amp;ref=25">

    <title>Backfire: What Made Vickie Click?</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Certified+Technicians/Backfire-What-Made-Vickie-Click/ArticleStandard/Article/detail/532985?contextCategoryId=42378&amp;ref=25</link>

    <description>I just read the article in the June 2008 Motor Age magazine about odd noises under the hood
    (&amp;#34;Clickin Vickie&amp;#34;). My only thought on this coolant fan relay issue is the fan motor.</description>

    <dc:date>2008-08-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532985null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+Basics/Will-You-Please-Answer-the-Cash-Register/ArticleStandard/Article/detail/532941?contextCategoryId=42378&amp;ref=25">

    <title>Will You Please Answer the Cash Register?</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+Basics/Will-You-Please-Answer-the-Cash-Register/ArticleStandard/Article/detail/532941?contextCategoryId=42378&amp;ref=25</link>

    <description>One of the most common complaints from shop owners is the need for more customers and more cars. Shop
    owners spend their hard earned money on a multitude of marketing ideas, but they forget to focus on the most
    important part of the marketing process.</description>

    <dc:date>2008-08-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532941/13_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312008/532941null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/526989?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/526989?contextCategoryId=42378&amp;ref=25</link>

    <description>Sprague is one of a number of industry leaders interviewed by the Advanstar Automotive Group (AAG)
    News Network at this year's Global Automotive Aftermarket Symposium (GAAS). For more GAAS video interviews, visit
    www.search-autoparts.com/Videos.</description>

    <dc:date>2008-07-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/272008/526989/9_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/272008/526989null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Working-Harder-and-Enjoying-it-Less/ArticleStandard/Article/detail/526987?contextCategoryId=42378&amp;ref=25">

    <title>Working Harder and Enjoying it Less?</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Working-Harder-and-Enjoying-it-Less/ArticleStandard/Article/detail/526987?contextCategoryId=42378&amp;ref=25</link>

    <description>You have successfully built a wonderful business with a great reputation. Everyone is proud of your
    accomplishments. Your family is very appreciative of the many hours it has taken you to build your business. Your
    customers love you for taking care of the safety of their families. Your associates have looked up to you for years
    and, for the most part, will follow you into any battle.</description>

    <dc:date>2008-07-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/272008/526987/15_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/272008/526987null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Its-up-to-you/ArticleStandard/Article/detail/526994?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: It's up to you</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Its-up-to-you/ArticleStandard/Article/detail/526994?contextCategoryId=42378&amp;ref=25</link>

    <description>Consumers responded to the retailers' promotions by buying things they actually needed with the
    exception of automotive repairs and maintenance. And who should we blame for that? Ourselves, of course. Other than
    a few press releases from some of the associations, our industry as a whole did little to take advantage of
    consumers' newfound wealth.</description>

    <dc:date>2008-07-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/272008/526994null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-Guilty-but-of-what/ArticleStandard/Article/detail/528336?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: Guilty, but of what?</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-Guilty-but-of-what/ArticleStandard/Article/detail/528336?contextCategoryId=42378&amp;ref=25</link>

    <description>In my March 2007 column &amp;#34;Guiltless,&amp;#34; I discussed what we as individuals and as an
    industry are doing about global warming. I said it doesn't matter whether we believe human activity causes global
    warming, because most countries have begun regulating CO2 emissions, and those regulations influence our lives
    personally and professionally. That much is true.</description>

    <dc:date>2008-07-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/282008/528336null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-The-Right-to-Warranty/ArticleStandard/Article/detail/521065?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: The Right to Warranty</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-The-Right-to-Warranty/ArticleStandard/Article/detail/521065?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;Ask your mechanic to review coverage, limits and exclusions and to recommend the best
    value.&amp;#34; That's part of the advice that Consumer Reports gives it readers who are considering an extended
    warranty for a new car. Although Consumer Reports usually offers its readers sound advice on thousands of products
    and services and the best way to buy them, its editors blew this one. In fact, let's call it what it is:
    absurd.</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521065null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Backfire-Theres-more-to-rewards-than-money/ArticleStandard/Article/detail/521040?contextCategoryId=42378&amp;ref=25">

    <title>Backfire: There's more to rewards than money</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Backfire-Theres-more-to-rewards-than-money/ArticleStandard/Article/detail/521040?contextCategoryId=42378&amp;ref=25</link>

    <description>I wanted to comment on Mr. Brandeberry's letter in the April 2008 issue of Motor Age. He complains of
    an inability to find a type 'A' technician in his area, but his fixation is on how much money he has to
    offer.</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521040null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-The-Most-Important-Tool/ArticleStandard/Article/detail/521049?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: The Most Important Tool</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-The-Most-Important-Tool/ArticleStandard/Article/detail/521049?contextCategoryId=42378&amp;ref=25</link>

    <description>If you've ever watched The Animal Planet on television, you may know that man is not the only animal
    that uses tools. Other primates, some birds and even some insects are known to pick up a stick and use it to poke
    at something. We, however, are the only species that invents tools. Man's first tool probably was used to hit
    something; thus, the hammer was invented. But when the only tool you have is a hammer, your capabilities are
    limited to pounding things into submission. As our goals became a little more sophisticated, so did our tools. When
    we started growing food in addition to hunting for it, our tools became much more specialized. Eventually, we
    invented tools that, quite literally, took us to the moon. But even the space shuttle carries a
    hammer.</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521049null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/521055?contextCategoryId=42378&amp;ref=25">

    <title>The Care and Feeding of Your Manager</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/521055?contextCategoryId=42378&amp;ref=25</link>

    <description>Everything is going great. The phone is ringing, we have customers coming through the door wanting
    work done on their cars and all is right with the world. Except, we don't have enough technicians or maybe the
    right technician for the job.</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521055/16_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521055null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/521059?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/521059?contextCategoryId=42378&amp;ref=25</link>

    <description>MA: Most agree that the tech shortage that's talked about is really a shortage of qualified techs. But
    if there's a tech shortage of any kind, how do you explain the fact that consumers seem to be able to get their
    cars repaired and/or maintained with little effort?</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521059/20_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521059null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Open-Loop-Feeding-the-Wolves/ArticleStandard/Article/detail/521058?contextCategoryId=42378&amp;ref=25">

    <title>Open Loop: Feeding the Wolves</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Open-Loop-Feeding-the-Wolves/ArticleStandard/Article/detail/521058?contextCategoryId=42378&amp;ref=25</link>

    <description>It's been almost six years since I sold my repair facility. After 21 years in business, it was time to
    move on to the next phase of my life. I now teach the next generation of technicians at the NASCAR Technical
    Institute in Mooresville, N.C.</description>

    <dc:date>2008-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232008/521058null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/North-American-automakers-and-suppliers-face-up-to/ArticleStandard/Article/detail/518704?contextCategoryId=42378&amp;ref=25">

    <title>North American automakers and suppliers face up to $13 billion in raw-materials risk in 2008</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/North-American-automakers-and-suppliers-face-up-to/ArticleStandard/Article/detail/518704?contextCategoryId=42378&amp;ref=25</link>

    <description>According to New AlixPartners Study, profitability gains made by companies in 2007 are on track to be
    wiped out absent big changes. China is now a more expensive sourcing market than Mexico for many
    products.</description>

    <dc:date>2008-05-22T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/212008/518704null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/512901?contextCategoryId=42378&amp;ref=25">

    <title>The Care and Feeding of Your Manager</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/The-Care-and-Feeding-of-Your-Manager/ArticleStandard/Article/detail/512901?contextCategoryId=42378&amp;ref=25</link>

    <description>Much of the population would rather go to the dentist than take their car into a shop for work. Many
    think that as an industry we score just above a collection of attorneys when it comes to image. Don't shoot the
    messenger! I certainly do not believe that stereotype is real or deserved, but rather that most shops are fair,
    trustworthy and professional.</description>

    <dc:date>2008-05-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182008/512901/i2_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182008/512901null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/512903?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/512903?contextCategoryId=42378&amp;ref=25</link>

    <description>For this month's Executive Interview, we offer an excerpt from the Advanstar Automotive Group (AAG)
    News Network video interview with Jeff Lagges, president of ALLDATA and vice president of AutoZone. For more video
    interviews, visit http://www.search-autoparts.com/Videos.</description>

    <dc:date>2008-05-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182008/512903/i1_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182008/512903null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Take-it-personally/ArticleStandard/Article/detail/512908?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: Take it personally</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Take-it-personally/ArticleStandard/Article/detail/512908?contextCategoryId=42378&amp;ref=25</link>

    <description>The future of auto repair is at stake. Yet, when an important association conducts a meeting to
    discuss the most vital industry topic &amp;amp;mdash; vehicle repair information access &amp;amp;mdash; it can't
    fill a modestly sized hotel meeting room. And sorry to say, only two media representatives &amp;amp;mdash; Motor
    Age Senior Editor Chris Miller and myself &amp;amp;mdash; were in attendance.</description>

    <dc:date>2008-05-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182008/512908null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Distribution/AAIA-using-Consumer-Reports-data-to-support-Right-/ArticleStandard/Article/detail/512173?contextCategoryId=42378&amp;ref=25">

    <title>AAIA using Consumer Reports data to support Right to Repair</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Distribution/AAIA-using-Consumer-Reports-data-to-support-Right-/ArticleStandard/Article/detail/512173?contextCategoryId=42378&amp;ref=25</link>

    <description>According to the May 2008 issue of Consumer Reports, more Americans (71 percent) are very satisfied
    with independent repair shops for vehicle service than new car dealers (53 percent). The Automotive Aftermarket
    Industry Association (AAIA) is taking this data into its campaign for the Motor Vehicle Owners' Right to Repair Act
    (H.R. 2694).</description>

    <dc:date>2008-04-25T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/172008/512173null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/AAIA-urging-support-for-federal-patent-law/ArticleStandard/Article/detail/511539?contextCategoryId=42378&amp;ref=25">

    <title>AAIA urging support for federal patent law</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/AAIA-urging-support-for-federal-patent-law/ArticleStandard/Article/detail/511539?contextCategoryId=42378&amp;ref=25</link>

    <description>The Automotive Aftermarket Industry Association (AAIA), has called on Congress to support H.R. 5638,
    legislation that would amend federal patent law to provide an exception from design patent infringement for
    alternative repair parts used for the purpose of restoring a vehicle to its original appearance.</description>

    <dc:date>2008-04-22T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/172008/511539null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Customer+Service/SEMA-offers-research-and-new-ideas-at-annual-educa/ArticleStandard/Article/detail/510031?contextCategoryId=42378&amp;ref=25">

    <title>SEMA offers research and new ideas at annual education conference</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Customer+Service/SEMA-offers-research-and-new-ideas-at-annual-educa/ArticleStandard/Article/detail/510031?contextCategoryId=42378&amp;ref=25</link>

    <description>Mass customization, which on the surface seems to be an oxymoron, is a trend that is going mainstream
    and is likely to change the specialty parts business, according to Jim Spoonhower, vice president of research for
    the Specialty Equipment Market Association (SEMA). Speaking at SEMA's 2008 National Education Conference in
    Nashville, Tenn., Spoonhower predicted that the specialty parts businesses that can customize their products or
    services to the masses stand to be the winners.</description>

    <dc:date>2008-04-15T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/162008/510031null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/New-Jersey-action-could-spread-to-other-states/ArticleStandard/Article/detail/509492?contextCategoryId=42378&amp;ref=25">

    <title>New Jersey action could spread to other states</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/New-Jersey-action-could-spread-to-other-states/ArticleStandard/Article/detail/509492?contextCategoryId=42378&amp;ref=25</link>

    <description>ORLANDO ? New Jersey retailers of all types have easier access to state contracts now, including
    automotive needs. The state recently signed a purchasing agreement alliance to purchase automotive parts for its
    fleet of vehicles from the U.S. Communities Government Purchasing Alliance. And word of this is spreading around
    the IWD/Auto Pride Annual Conference. In addition to these thoughts on WDs' and jobbers' minds, IWD, Auto Pride and
    Truck Pride members are taking part in business meetings and vendor updates, learning tips to operate a better
    business and taking part in a manufacturer booth show.</description>

    <dc:date>2008-04-11T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/152008/509492null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Customer+Service/CARB-puts-ZEV-production-number-at-7500/ArticleStandard/Article/detail/507205?contextCategoryId=42378&amp;ref=25">

    <title>CARB puts ZEV production number at 7,500</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Customer+Service/CARB-puts-ZEV-production-number-at-7500/ArticleStandard/Article/detail/507205?contextCategoryId=42378&amp;ref=25</link>

    <description>The California Air Resources Board (CARB) will triple the amount of zero-emissions vehicles (ZEVs)
    proposed for production by automakers from 2012 through 2014. CARB staff members originally proposed a requirement
    of 2,500 vehicles but the board increased this to 7,500.</description>

    <dc:date>2008-04-02T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/507205null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-load-leveling/ArticleStandard/Article/detail/506474?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: load leveling</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Freeze-Frame-load-leveling/ArticleStandard/Article/detail/506474?contextCategoryId=42378&amp;ref=25</link>

    <description>I recently met with the Keystone Packard Club newsletter editor, who asked if I had any experience
    with Packards. I told him about one day when I was a boy spending the summer with my cousins who lived in a tiny
    community in rural Delaware.</description>

    <dc:date>2008-04-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506474null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Older-not-dead/ArticleStandard/Article/detail/506485?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: Older, not dead</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Vantage+Point/Vantage-Point-Older-not-dead/ArticleStandard/Article/detail/506485?contextCategoryId=42378&amp;ref=25</link>

    <description>To many employers, older workers are dinosaurs who need to be retired to the tar pits and replaced
    with aggressive, hungry pterodactyls, er, workers. To some extent this has always been a practice in American
    business, but it is now viewed as being desirable, if not indeed preferable, to help keep wages and benefits under
    control.</description>

    <dc:date>2008-04-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506485null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Customer+Service/Backfire-A-few-good-workers/ArticleStandard/Article/detail/506467?contextCategoryId=42378&amp;ref=25">

    <title>Backfire: A few good workers</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Customer+Service/Backfire-A-few-good-workers/ArticleStandard/Article/detail/506467?contextCategoryId=42378&amp;ref=25</link>

    <description>This letter was sent to contributor Richard McCuistian in response to his comments in the October 2007
    edition of Motor Age.</description>

    <dc:date>2008-04-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506467null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/ASA-offers-new-prescription-program/ArticleStandard/Article/detail/506478?contextCategoryId=42378&amp;ref=25">

    <title>ASA offers new prescription program</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/ASA-offers-new-prescription-program/ArticleStandard/Article/detail/506478?contextCategoryId=42378&amp;ref=25</link>

    <description>Automotive Service Association (ASA) members now can enroll in a prescription drug program through the
    organization.</description>

    <dc:date>2008-04-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506478/12_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506478null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/506480?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/506480?contextCategoryId=42378&amp;ref=25</link>

    <description>Mike Lambert, president of the Automotive Distribution Network (ADN), was president of Parts Plus for
    nine years before the company's merger with Independent Auto Parts of America (IAPA) to form what is one of the
    most significant program groups in the industry.</description>

    <dc:date>2008-04-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506480/14_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/142008/506480null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/CARB-looking-at-reducing-required-ZEV-sales-number/ArticleStandard/Article/detail/505598?contextCategoryId=42378&amp;ref=25">

    <title>CARB looking at reducing required ZEV sales numbers</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/CARB-looking-at-reducing-required-ZEV-sales-number/ArticleStandard/Article/detail/505598?contextCategoryId=42378&amp;ref=25</link>

    <description>The California Air Resources Board (CARB) is considering making revisions to the state's zero emission
    vehicle (ZEV) regulations. The 11-member board this morning will hear recommendations from the CARB staff that
    would allow carmakers to sell 2,500 pure ZEV or electric vehicles between 2012 and 2014 instead of the current
    mandate of 25,000 in that time period. The board will listen to the recommendation and suggest amendments or table
    it for further discussion.</description>

    <dc:date>2008-03-27T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/132008/505598null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/Past-state-ASA-chairman-speaks-out-against-super-w/ArticleStandard/Article/detail/504309?contextCategoryId=42378&amp;ref=25">

    <title>Past state ASA chairman speaks out against super warranties</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/Past-state-ASA-chairman-speaks-out-against-super-w/ArticleStandard/Article/detail/504309?contextCategoryId=42378&amp;ref=25</link>

    <description>Charlie Elder, AAM, immediate-past chairman of the Automotive Service Association (ASA) board of
    directors, testified before a Florida state committee earlier this week in opposition of super warranties. He spoke
    before the Florida Department of Environmental Protection (DEP) at a third workshop March 18 in Tallahassee, Fla.,
    on greenhouse gas emissions reduction and the potential adoption of California motor vehicle emissions standards in
    Florida.</description>

    <dc:date>2008-03-21T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/122008/504309null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Customer+Service/New-vehicle-sales-expected-to-drop-to-lowest-mark-/ArticleStandard/Article/detail/504001?contextCategoryId=42378&amp;ref=25">

    <title>New vehicle sales expected to drop to lowest mark in 14 years</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Customer+Service/New-vehicle-sales-expected-to-drop-to-lowest-mark-/ArticleStandard/Article/detail/504001?contextCategoryId=42378&amp;ref=25</link>

    <description>J.D. Power and Associates is reporting that new vehicle sales this year will drop again. And while
    part of the automotive market fears news like this, it could mean good news for you. The group reports sales in
    2008 are expected to reach their lowest levels since 1994, dropping to 14.95 million cars and light trucks.
    New-vehicle sales for 2008 were originally forecasted at 15.7 million units. If more older model vehicles are on
    the road, once again this could mean more opportunities for business in your bays.</description>

    <dc:date>2008-03-20T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/122008/504001null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Customer+Service/Telematics-forecast-to-grow-in-popularity-new-rese/ArticleStandard/Article/detail/503860?contextCategoryId=42378&amp;ref=25">

    <title>Telematics forecast to grow in popularity, new research reports</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Customer+Service/Telematics-forecast-to-grow-in-popularity-new-rese/ArticleStandard/Article/detail/503860?contextCategoryId=42378&amp;ref=25</link>

    <description>There will be more vehicles on the road in coming years with telematics systems built in, which could
    be a concern for shop owners and technicians that could lose business to the dealerships. And with growing
    popularity of being instantly connected, the trend will continue, one research firm reports.</description>

    <dc:date>2008-03-19T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/122008/503860null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Distribution/Frost-research-sheds-light-on-new-opportunities-wi/ArticleStandard/Article/detail/501304?contextCategoryId=42378&amp;ref=25">

    <title>Frost research sheds light on new opportunities with idling laws</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Distribution/Frost-research-sheds-light-on-new-opportunities-wi/ArticleStandard/Article/detail/501304?contextCategoryId=42378&amp;ref=25</link>

    <description>Frost &amp;amp;amp; Sullivan's Strategic Analysis of Emission and Idling Reduction Technologies for
    EPA 2010 and Idling Regulations Compliance provides a comprehensive overview of the key challenges brought about by
    the EPA 2010 and idling regulations on the heavy-truck industry.</description>

    <dc:date>2008-03-10T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/501304null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Events/Volvo-displays-carbon-dioxide-neutral-technology-o/ArticleStandard/Article/detail/500952?contextCategoryId=42378&amp;ref=25">

    <title>Volvo displays carbon dioxide-neutral technology on trucks in D.C.</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Events/Volvo-displays-carbon-dioxide-neutral-technology-o/ArticleStandard/Article/detail/500952?contextCategoryId=42378&amp;ref=25</link>

    <description>The Volvo Group has brought its carbon dioxide-neutral trucks to Washington, D.C. In conjunction with
    the Washington International Renewable Energy Conference (WIREC) arranged by the U.S. State Department, the Volvo
    Group has presented seven different trucks, all of which can be driven without any net contribution of carbon
    dioxide to the atmosphere. During the conference, the Volvo Group displayed four Volvo FMs, two Volvo VNs and a
    Mack Pinnacle, which are equipped with engines specifically modified to operate with seven different renewable
    fuels/fuel combinations.</description>

    <dc:date>2008-03-07T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500952null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Troubleshooting-Cam-Timing-Nightmare/ArticleStandard/Article/detail/500835?contextCategoryId=42378&amp;ref=25">

    <title>Troubleshooting: Cam Timing Nightmare</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Certified+Technicians/Troubleshooting-Cam-Timing-Nightmare/ArticleStandard/Article/detail/500835?contextCategoryId=42378&amp;ref=25</link>

    <description>I have a 2000 Dodge Intrepid with a 2.7L engine that will run without the cam sensor signal, but if it
    should jump time a tooth, it will stop the injectors. When the water pump bearing fails, it does so silently. This
    extra limp-in mode for cam sensor failure is not in the service manual, nor is there anything about sensors being
    out of sync. There's also no information about this in Mitchell or on my Genisys scanner.</description>

    <dc:date>2008-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500835null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Brave-new-Web/ArticleStandard/Article/detail/500843?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: Brave new Web</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-Brave-new-Web/ArticleStandard/Article/detail/500843?contextCategoryId=42378&amp;ref=25</link>

    <description>You've seen it all by now, competitively speaking. Your competition ranges from retailers like Pep
    Boys that have service bays to new car dealerships that can't survive on shrinking new vehicle sales margins and
    new businesses that offer unique services such as real-time, in-the-bay repair progress via the repairer's Web
    site.</description>

    <dc:date>2008-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500843null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/New+Products/Backfire-A-Fix-For-Syntehic-Fluid-Breakdowns/ArticleStandard/Article/detail/500840?contextCategoryId=42378&amp;ref=25">

    <title>Backfire: A Fix For Syntehic Fluid Breakdowns</title>

    <link>
    http://motorage.search-autoparts.com/motorage/New+Products/Backfire-A-Fix-For-Syntehic-Fluid-Breakdowns/ArticleStandard/Article/detail/500840?contextCategoryId=42378&amp;ref=25</link>

    <description>Your recent Backfire about synthetic brake fluids was great (September, November 2007), but after 10
    years of racing we found that synthetic fluids break apart at high heat and pressure and do not go back to a normal
    fluid state when cooled down, resulting in very bad brake pedal.</description>

    <dc:date>2008-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500840null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/500848?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Executive-Interview/ArticleStandard/Article/detail/500848?contextCategoryId=42378&amp;ref=25</link>

    <description>Formula 1 (F1) racing is moving closer to homologation, wherein all racecars will be more uniform and
    standardized to narrow the competitive technology gap between cars that teams with more resources exploited. John
    Howett, president of Panasonic Toyota Racing (PTR), shared his thoughts with Motor Age as to how the teams deal
    with the challenges faced in 2008.</description>

    <dc:date>2008-03-01T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500848/i1[3]_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500848null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Profit-Matters-Maintenance-mdash-A-Catch-and-Relea/ArticleStandard/Article/detail/500753?contextCategoryId=42378&amp;ref=25">

    <title>Profit Matters: Maintenance &amp;amp;mdash; A Catch-and-Release Business</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Profit-Matters-Maintenance-mdash-A-Catch-and-Relea/ArticleStandard/Article/detail/500753?contextCategoryId=42378&amp;ref=25</link>

    <description>In December, we discussed how women have become the No. 1 buyer of maintenance. So this month, let's
    focus on our sales process skills. I've co-developed the Relationship Marketing System (RMS) to help capture the
    estimated $70 billion in untapped maintenance.</description>

    <dc:date>2008-03-01T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500753/i1[1]_thumbnail.gif</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102008/500753null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Industry+News/The-measure-of-a-man/ArticleStandard/Article/detail/492965?contextCategoryId=42378&amp;ref=25">

    <title>The measure of a man</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Industry+News/The-measure-of-a-man/ArticleStandard/Article/detail/492965?contextCategoryId=42378&amp;ref=25</link>

    <description>Some of you might recognize the name Stan Stephenson. Most of you probably won't. All of you should.
    Because on Feb. 8, 2008, at approximately 2 p.m. on a bright and sunny winter day, our industry lost an icon. A few
    of us, if we're very fortunate, have someone like Stan in our lives; someone who recognizes the talent within and
    helps us to develop that gift, thereby changing our lives forever. Stan Stephenson was one of those individuals,
    and I was lucky enough to cross his path.</description>

    <dc:date>2008-02-21T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/082008/492965null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Resources/Executive-Interview-Rick-Wagoner/ArticleStandard/Article/detail/490632?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview: Rick Wagoner</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Resources/Executive-Interview-Rick-Wagoner/ArticleStandard/Article/detail/490632?contextCategoryId=42378&amp;ref=25</link>

    <description>At the recent 2008 Consumer Electronics Show in Las Vegas, General Motors Chairman Rick Wagoner became
    the fist automaker representative to provide the keynote address to delegates. He shared his excitement and
    insights regarding the growth of automotive electronics.</description>

    <dc:date>2008-02-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/072008/490632null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-In-the-drivers-seat/ArticleStandard/Article/detail/490633?contextCategoryId=42378&amp;ref=25">

    <title>Vantage Point: In the driver's seat</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Vantage-Point-In-the-drivers-seat/ArticleStandard/Article/detail/490633?contextCategoryId=42378&amp;ref=25</link>

    <description>For many of you, the extra time you have to spend in the gym to honor your New Year's resolution won't
    be entirely the fault of your loss of self-control during the mega-caloric holiday season. It also may be your loss
    of self-control during what I'm calling &amp;#34;the post-holiday auto parts retailers' doughnut barrage.&amp;#34;
    Anyway, the retailers are definitely willing to sacrifice your waistline to get your business.</description>

    <dc:date>2008-02-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/072008/490633null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-Neo-Luddite/ArticleStandard/Article/detail/490628?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame: Neo-Luddite</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/Freeze-Frame-Neo-Luddite/ArticleStandard/Article/detail/490628?contextCategoryId=42378&amp;ref=25</link>

    <description>It's definitely not my cup of tea, but I could get used to this: I've been driving a borrowed Audi Q7
    with the V8 engine, six-speed automatic, all-wheel-drive and a bucket full of electronic chassis controls. I prefer
    cars with relatively basic features and manual controls, but it seems like each new model has more automatic
    features that make their own decisions. I don't know whether it's the chore of having to outsmart a computer to
    make the car do what I want it to do, or the insulting feeling that some faraway engineer thinks he knows what I
    want the car to do, but these days I find myself thinking nostalgically about throttle cables. However, there are
    some features on this Q7 that point to an automated automotive future that I will welcome.</description>

    <dc:date>2008-02-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/072008/490628null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/You-Never-Know/ArticleStandard/Article/detail/483960?contextCategoryId=42378&amp;ref=25">

    <title>You Never Know</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/You-Never-Know/ArticleStandard/Article/detail/483960?contextCategoryId=42378&amp;ref=25</link>

    <description>It's been almost six years since I sold my repair facility. After 21 years in business it was time to
    move on to the next phase of my life. I now teach the next generation of technicians at the NASCAR Technical
    Institute in Mooresville, NC.</description>

    <dc:date>2008-01-17T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/022008/483960null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/A-Plea-for-Sanity/ArticleStandard/Article/detail/481697?contextCategoryId=42378&amp;ref=25">

    <title>A Plea for Sanity</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/A-Plea-for-Sanity/ArticleStandard/Article/detail/481697?contextCategoryId=42378&amp;ref=25</link>

    <description>Unless you've been living under a rock for the past few months you'll know that the shockwaves of
    &amp;#34;Simplified Maintenance&amp;#34; are rocking the automotive service industry!</description>

    <dc:date>2008-01-02T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/012008/481697/th_Suttles_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/012008/481697null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Challenge-Bibendum-Says-Automotive-Industry-Has-to/ArticleStandard/Article/detail/477640?contextCategoryId=42378&amp;ref=25">

    <title>Challenge Bibendum Says Automotive Industry Has to Accept Mobility Change</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Challenge-Bibendum-Says-Automotive-Industry-Has-to/ArticleStandard/Article/detail/477640?contextCategoryId=42378&amp;ref=25</link>

    <description>SHANGHAI, CHINA - At the recent 9th Michelin Challenge Bibendum, presenters generally agreed that
    while mobility continues to be key to economic development, current mobility trends are generally agreed to be
    unsustainable.</description>

    <dc:date>2007-12-06T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/492007/477640null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Older-Vehicle-Buyers-Less-Likely-to-Consider-Impor/ArticleStandard/Article/detail/477669?contextCategoryId=42378&amp;ref=25">

    <title>Older Vehicle Buyers Less Likely to Consider Import Brands</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Older-Vehicle-Buyers-Less-Likely-to-Consider-Impor/ArticleStandard/Article/detail/477669?contextCategoryId=42378&amp;ref=25</link>

    <description>While older buyers who purchase domestic vehicles are more likely to avoid purchasing certain models
    because they are imports, younger consumers who purchase import vehicles are more likely to avoid models because
    they are of domestic origin, according to the J.D. Power and Associates 2007 Avoider Study.</description>

    <dc:date>2007-12-03T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/492007/477669null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Washington+Watch/No-Quick-Easy-Fix-for-Carbon-Emissions/ArticleStandard/Article/detail/477651?contextCategoryId=42378&amp;ref=25">

    <title>No Quick, Easy Fix for Carbon Emissions</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Washington+Watch/No-Quick-Easy-Fix-for-Carbon-Emissions/ArticleStandard/Article/detail/477651?contextCategoryId=42378&amp;ref=25</link>

    <description>GOLDEN, CO - In late November, the National Renewable Energy Laboratory (NREL) recently hosted its 5th
    Energy Analysis Forum, the theme of which was Analytic Insights into Carbon Policy Design and the Implications for
    Energy Efficiency and Renewable Energy. Carbon policy is one strategy under consideration by governments, including
    the U.S., to help stem global warming.</description>

    <dc:date>2007-12-03T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/492007/477651null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Is-Professionalism-in-Your-Future/ArticleStandard/Article/detail/468745?contextCategoryId=42378&amp;ref=25">

    <title>Is Professionalism in Your Future?</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Is-Professionalism-in-Your-Future/ArticleStandard/Article/detail/468745?contextCategoryId=42378&amp;ref=25</link>

    <description>The current debate within the industry regarding shop licensing and technician certification to state,
    and possibly federal, standards intrigues me. In particular, the essential role that each could play in raising the
    image of independent automotive service and repair shops and the technicians that toil within them in the eyes of
    consumers - whose perception is the bottom line in the exercise that truly matters - is more than just a
    challenge.</description>

    <dc:date>2007-11-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/442007/468745null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Nursing-Tech-Shortages-Phooey/ArticleStandard/Article/detail/459803?contextCategoryId=42378&amp;ref=25">

    <title>Nursing, Tech Shortages? Phooey</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Nursing-Tech-Shortages-Phooey/ArticleStandard/Article/detail/459803?contextCategoryId=42378&amp;ref=25</link>

    <description>Not too many people would argue that there is a severe shortage of nurses and automotive technicians.
    A casual perusal of the classified section in most newspapers accentuates the problem. Likewise, not too many
    people would argue that it is important to fill these positions. On the surface, both of these shortages seem
    beyond resolution. Nothing could be further from the truth ...</description>

    <dc:date>2007-09-25T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/392007/459803null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Make-That-Hourly-Rate-Count/ArticleStandard/Article/detail/455591?contextCategoryId=42378&amp;ref=25">

    <title>Make That Hourly Rate Count</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Make-That-Hourly-Rate-Count/ArticleStandard/Article/detail/455591?contextCategoryId=42378&amp;ref=25</link>

    <description>Many of us agonize over setting our hourly labor rates, often delaying this important decision for
    months at a time. But through our inefficiency, we often make this exercise meaningless as our effective labor rate
    declines. Your ability to maintain an effective labor rate at or very near your actual hourly rate will go a long
    way toward ensuring the profitability of your labor operation ...</description>

    <dc:date>2007-09-12T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/372007/455591/leaderTH_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/372007/455591null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Technical/Back-to-Basics-The-Right-Click/ArticleStandard/Article/detail/454439?contextCategoryId=42378&amp;ref=25">

    <title>Back to Basics: The Right Click</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Technical/Back-to-Basics-The-Right-Click/ArticleStandard/Article/detail/454439?contextCategoryId=42378&amp;ref=25</link>

    <description>I was helping a technician work with an e-mail application the other day and it occurred to me that
    there is a very powerful feature of the computer environment that could make our lives easier ...</description>

    <dc:date>2007-09-04T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362007/454439null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Courage-Goals-and-Growing-a-Pair/ArticleStandard/Article/detail/449034?contextCategoryId=42378&amp;ref=25">

    <title>Courage, Goals and Growing a Pair</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Courage-Goals-and-Growing-a-Pair/ArticleStandard/Article/detail/449034?contextCategoryId=42378&amp;ref=25</link>

    <description>Risking your low opinion and the possibility of you being offended by the title here, I wanted to
    address an overwhelming problem in the world of leadership: A problem that overshadows our very best intentions,
    our best-laid plans; one that prevents us from achieving our goals and our being all that we are capable of
    ...</description>

    <dc:date>2007-08-29T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/332007/449034/leaderTH_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/332007/449034null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Hot-Fuel-Rip-off-Consumers-Pay-for-Air/ArticleStandard/Article/detail/450589?contextCategoryId=42378&amp;ref=25">

    <title>'Hot Fuel' Rip-off: Consumers Pay for Air</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Hot-Fuel-Rip-off-Consumers-Pay-for-Air/ArticleStandard/Article/detail/450589?contextCategoryId=42378&amp;ref=25</link>

    <description>If fuel prices already are high enough, how do you feel about paying those prices for hot air?
    Fourteen members of Congress have told the National Conference on Weights and Measures (NCWM), a regulatory group,
    that it's time to deal with the unacceptable practice of selling consumers fuel that is not adjusted for ambient
    temperature ...</description>

    <dc:date>2007-08-23T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/332007/450589/WWth_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/332007/450589null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Three-Steps-Toward-the-Extraordinary/ArticleStandard/Article/detail/441813?contextCategoryId=42378&amp;ref=25">

    <title>Three Steps Toward the Extraordinary</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Business+%26+Management+Solutions/Three-Steps-Toward-the-Extraordinary/ArticleStandard/Article/detail/441813?contextCategoryId=42378&amp;ref=25</link>

    <description>In my interactions with clients and other coaches, I am often amazed at the phobic reluctance to lead
    - or more specifically, to actually look someone in the eye and ask them to do something ...</description>

    <dc:date>2007-08-03T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/292007/441813/leaderTH_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/292007/441813null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Ford-IDS-Part-3-A-Day-in-the-Bay/ArticleStandard/Article/detail/445354?contextCategoryId=42378&amp;ref=25">

    <title>Ford IDS Part 3: A Day in the Bay</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Ford-IDS-Part-3-A-Day-in-the-Bay/ArticleStandard/Article/detail/445354?contextCategoryId=42378&amp;ref=25</link>

    <description>Now that we have the IDS all set up, let's put it to use. In rolls a 2001 Focus 2.0L SPI with a
    complaint that it is misfiring. I grab my handy laptop and cables, and head for the car in the parking lot
    ...</description>

    <dc:date>2007-08-02T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312007/445354null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Certified+Technicians/Advertising-and-Consumer-Perceptions-in-the-Truck-/ArticleStandard/Article/detail/445247?contextCategoryId=42378&amp;ref=25">

    <title>Advertising and Consumer Perceptions in the Truck Segment - Toyota vs. Domestics</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Certified+Technicians/Advertising-and-Consumer-Perceptions-in-the-Truck-/ArticleStandard/Article/detail/445247?contextCategoryId=42378&amp;ref=25</link>

    <description>IRVINE, CA (July 26, 2007) - In the past few months, according to Rick Wainschel, Kelley Blue Book
    vice president of Marketing Research and Brand Communications, Toyota has been heavily supporting its redesigned
    Tundra with a distinctly domestic-like message: demonstrating its power, towing and hauling capabilities, and tough
    and rugged qualities ...</description>

    <dc:date>2007-07-31T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312007/445247null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Parallel-Computing-Sparks-Software-Revolution/ArticleStandard/Article/detail/445176?contextCategoryId=42378&amp;ref=25">

    <title>&amp;#34;Parallel Computing&amp;#34; Sparks Software Revolution</title>

    <link>
    http://motorage.search-autoparts.com/motorage/Opinion%2FCommentary/Parallel-Computing-Sparks-Software-Revolution/ArticleStandard/Article/detail/445176?contextCategoryId=42378&amp;ref=25</link>

    <description>SAN JOSE, CA (July 23, 2007) - According to a report in the Detroit News, a fundamental change in the
    design of microprocessors is presenting software developers with a challenge and a huge financial opportunity. In
    recent years, chip makers have shifted from racing to have the fastest microprocessor with a single, super-fast
    calculating core to layering multiple cores on the same chip to increase overall processing capacity more
    efficiently ...</description>

    <dc:date>2007-07-30T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/312007/445176null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Executive-Interview/ArticleStandard/Article/detail/433992?contextCategoryId=42378&amp;ref=25">

    <title>Executive Interview</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Executive-Interview/ArticleStandard/Article/detail/433992?contextCategoryId=42378&amp;ref=25</link>

    <description>A brief talk with Frank Ordonez, president, Delphi Product and Service Solutions.</description>

    <dc:date>2007-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/433992null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Wheres-the-Smoke/ArticleStandard/Article/detail/434004?contextCategoryId=42378&amp;ref=25">

    <title>OPEN LOOP: Where's the Smoke?</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Wheres-the-Smoke/ArticleStandard/Article/detail/434004?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;And where'd the rattle go?&amp;#34; That was my reaction when the first new Dodge 6.7-liter
    diesel truck rolled into our dealership ...</description>

    <dc:date>2007-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434004null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Signaling/ArticleStandard/Article/detail/433955?contextCategoryId=42378&amp;ref=25">

    <title>FREEZE FRAME: Signaling</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Signaling/ArticleStandard/Article/detail/433955?contextCategoryId=42378&amp;ref=25</link>

    <description>Remember the day you took your driver?s test? Does anyone really know how to drive on the road that
    day?</description>

    <dc:date>2007-06-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/433955null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Do-You-Fear-the-Future/ArticleStandard/Article/detail/434507?contextCategoryId=42378&amp;ref=25">

    <title>OPEN LOOP: Do You Fear the Future?</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/OPEN-LOOP-Do-You-Fear-the-Future/ArticleStandard/Article/detail/434507?contextCategoryId=42378&amp;ref=25</link>

    <description>I have seen many changes in the 40-plus years I have spent in the auto repair business
    ...</description>

    <dc:date>2007-05-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434507null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Responsibility/ArticleStandard/Article/detail/434496?contextCategoryId=42378&amp;ref=25">

    <title>FREEZE FRAME: Responsibility</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/FREEZE-FRAME-Responsibility/ArticleStandard/Article/detail/434496?contextCategoryId=42378&amp;ref=25</link>

    <description>Our local Boy Scout troop has about 70 scouts, and many of their parents help out with the Merit Badge
    program. This year, I'm presenting the Auto Mechanics Merit Badge ...</description>

    <dc:date>2007-05-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434496null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Close-Ranks/ArticleStandard/Article/detail/434484?contextCategoryId=42378&amp;ref=25">

    <title>Close Ranks</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Close-Ranks/ArticleStandard/Article/detail/434484?contextCategoryId=42378&amp;ref=25</link>

    <description>As I write this, it's been two days since Dieter Zetsche, CEO of DaimlerChrysler, announced major
    reductions in Chrysler Group staff and manufacturing. He also announced that Chrysler and General Motors (GM) are
    talking about codeveloping and sharing vehicle platforms, powertrains and other technologies. He also acknowledged
    that Chrysler Group might be for sale.</description>

    <dc:date>2007-04-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434484null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Guiltless/ArticleStandard/Article/detail/434646?contextCategoryId=42378&amp;ref=25">

    <title>Guiltless</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Guiltless/ArticleStandard/Article/detail/434646?contextCategoryId=42378&amp;ref=25</link>

    <description>There's been some heated discussion on iATN lately about our influence on global warming, both as
    individuals and as a species. What's being said there shows a sense of individual responsibility that's shared by
    many people in the automotive service industry. This is not surprising, given the generous nature of almost every
    tech and shop owner I've ever met, but I see an attitude in some that's a profound indication of the depth of the
    issue.</description>

    <dc:date>2007-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434646null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/An-Open-Letter-to-Microsoft-Software-Engineers/ArticleStandard/Article/detail/434520?contextCategoryId=42378&amp;ref=25">

    <title>An Open Letter to Microsoft Software Engineers</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/An-Open-Letter-to-Microsoft-Software-Engineers/ArticleStandard/Article/detail/434520?contextCategoryId=42378&amp;ref=25</link>

    <description>The computer I'm using to write this belongs to Advanstar Communications, the publishing company that
    owns Motor Age. It's a large company with several thousand employees and an Information Technology (IT) department
    that maintains our computers.</description>

    <dc:date>2007-02-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434520null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Dawn/ArticleStandard/Article/detail/434474?contextCategoryId=42378&amp;ref=25">

    <title>Dawn</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Dawn/ArticleStandard/Article/detail/434474?contextCategoryId=42378&amp;ref=25</link>

    <description>There's never been a time like this. My son is 13, and his world has always had high-speed Internet,
    cell phones and movies on DVD. He uses a two-handed video game controller as easily as I use an impact wrench.
    Instead of doodling in school notebooks, he creates animated cartoons on his laptop. Much of the technology he
    knows and uses every day is no older than he is.</description>

    <dc:date>2007-01-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434474null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Perception/ArticleStandard/Article/detail/434517?contextCategoryId=42378&amp;ref=25">

    <title>Perception</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Perception/ArticleStandard/Article/detail/434517?contextCategoryId=42378&amp;ref=25</link>

    <description>At the annual Automotive Service Association (ASA) gathering in Las Vegas last November, there was a
    panel discussion about shop licensing. Two of the panelists were from jurisdictions with extreme opposite
    definitions of who you are and what you do for a living. Hearing both definitions at the same meeting was
    revealing.</description>

    <dc:date>2006-12-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242007/434517null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/This-is-Business/ArticleStandard/Article/detail/436267?contextCategoryId=42378&amp;ref=25">

    <title>This is Business</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/This-is-Business/ArticleStandard/Article/detail/436267?contextCategoryId=42378&amp;ref=25</link>

    <description>We live in an interesting world these days. But for a lot of shops, it's flat. They do not believe in
    progress. They think the challenges we are all facing are insurmountable. The receding availability of talent and
    the increasing complexity of both cars and business, are all seen by many as foreboding obstacles &amp;amp;ndash;
    monsters haunting them in their sleep.</description>

    <dc:date>2006-11-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/252007/436267null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Investment/ArticleStandard/Article/detail/436256?contextCategoryId=42378&amp;ref=25">

    <title>Investment</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Investment/ArticleStandard/Article/detail/436256?contextCategoryId=42378&amp;ref=25</link>

    <description>In a recent column, I chastised certain environmental groups who charged Ford Motor Co. with pursuing
    its own interests at the expense of the environment. I wasn't defending Ford, merely pointing out some realities
    about the automotive market. General Motors (GM) is facing hard realities too, and a recent press release focused
    my thoughts on what I see in GM's future. Again, I'm not defending anyone, just pointing out some facts that are
    rarely mentioned about the domestic auto industry.</description>

    <dc:date>2006-11-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/252007/436256null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Ruined/ArticleStandard/Article/detail/436348?contextCategoryId=42378&amp;ref=25">

    <title>Ruined</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Ruined/ArticleStandard/Article/detail/436348?contextCategoryId=42378&amp;ref=25</link>

    <description>Until recently, the thought of owning a hybrid vehicle has never crossed my mind. I've driven the
    Honda Insight and Civic Hybrid, the Accord Hybrid and both generations of Toyota Prius. The Accord is a true
    highway cruiser, but the rest are better suited to commuter duties, and all achieve their best gas mileage only in
    urban driving. To me, the lower power and higher price of a hybrid powertrain don't make sense in a small car.
    European commuter cars with diesel and direct-injection gasoline engines are less expensive, more powerful and
    return almost as much fuel mileage as these small hybrids. I only need a small car but I'm not ready to give up
    horsepower, so there's not a single hybrid available today I ever considered owning &amp;amp;ndash; that is, until
    this past spring.</description>

    <dc:date>2006-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/252007/436348null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>XML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Customer-Satisfaction/ArticleStandard/Article/detail/323958?contextCategoryId=42378&amp;ref=25">

    <title>Customer Satisfaction</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Customer-Satisfaction/ArticleStandard/Article/detail/323958?contextCategoryId=42378&amp;ref=25</link>

    <description>It all began while recently checking the shop's e-mail. I came across a message that was positive, yet
    confusing...</description>

    <dc:date>2006-05-04T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/182006/323958/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Why-I-Dont-Work-On-My-Own-Cars/ArticleStandard/Article/detail/334257?contextCategoryId=42378&amp;ref=25">

    <title>Why I Don't Work On My Own Cars</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Why-I-Dont-Work-On-My-Own-Cars/ArticleStandard/Article/detail/334257?contextCategoryId=42378&amp;ref=25</link>

    <description>There are a lot of people in this world that work on cars, but that doesn't make them professionals or
    even experts...</description>

    <dc:date>2006-04-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242006/334257null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Receiving-End/ArticleStandard/Article/detail/334254?contextCategoryId=42378&amp;ref=25">

    <title>The Receiving End</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Receiving-End/ArticleStandard/Article/detail/334254?contextCategoryId=42378&amp;ref=25</link>

    <description>The Definition of Frustration is, &amp;#34;Responsibility Without Authority&amp;#34; ...</description>

    <dc:date>2006-04-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/242006/334254null</EMSArticle:flashImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Excuse-me-Sir----/ArticleStandard/Article/detail/311363?contextCategoryId=42378&amp;ref=25">

    <title>&amp;#34;Excuse me Sir . . . &amp;#34;</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Excuse-me-Sir----/ArticleStandard/Article/detail/311363?contextCategoryId=42378&amp;ref=25</link>

    <description>Have you ever asked a question in the middle of a class and then later realized that your question
    opened up a can of worms? It all began when our local parts vendor passed out a sign-up sheet for an evening
    exhaust clinic ...</description>

    <dc:date>2006-03-09T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/102006/311363/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Automotive-Technology/ArticleStandard/Article/detail/307997?contextCategoryId=42378&amp;ref=25">

    <title>On The Mark: Automotive Technology</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Automotive-Technology/ArticleStandard/Article/detail/307997?contextCategoryId=42378&amp;ref=25</link>

    <description>Automotive technology comes to us in many different forms and ways. More interesting is the fact that
    you can often find it without even looking...</description>

    <dc:date>2006-02-16T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/072006/307997/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Too-Many-Questions/ArticleStandard/Article/detail/284106?contextCategoryId=42378&amp;ref=25">

    <title>Too Many Questions?</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Too-Many-Questions/ArticleStandard/Article/detail/284106?contextCategoryId=42378&amp;ref=25</link>

    <description>It all started innocently enough with a trip out of the shop for lunch. I had stopped for a sandwich
    at a local chain sub shop, and while walking out to my car with my food, a woman approached me and asked for help
    ...</description>

    <dc:date>2006-01-19T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/032006/284106/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Tables-Have-Turned/ArticleStandard/Article/detail/257312?contextCategoryId=42378&amp;ref=25">

    <title>The Tables Have Turned</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Tables-Have-Turned/ArticleStandard/Article/detail/257312?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;The tables have turned.&amp;#34; That's an interesting saying, isn't it? I recently learned
    the history ...</description>

    <dc:date>2005-12-08T05:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/502005/257312/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Something-Isnt-Quite-Right/ArticleStandard/Article/detail/186010?contextCategoryId=42378&amp;ref=25">

    <title>Something Isn't Quite Right</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Something-Isnt-Quite-Right/ArticleStandard/Article/detail/186010?contextCategoryId=42378&amp;ref=25</link>

    <description>Have you ever been in the middle of a repair, and then suddenly, you just get the feeling that
    something isn't quite right? Well, I recently found myself in this same situation.</description>

    <dc:date>2005-10-13T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/422005/186010/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Im-Calling-You-Out-of-Respect/ArticleStandard/Article/detail/178079?contextCategoryId=42378&amp;ref=25">

    <title>On The Mark: &amp;#34;I'm Calling You Out of Respect&amp;#34;</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/On-The-Mark-Im-Calling-You-Out-of-Respect/ArticleStandard/Article/detail/178079?contextCategoryId=42378&amp;ref=25</link>

    <description>It was a busy day in the shop when a surprising announcement came across our PA system: &amp;#34;Mark,
    the transmission shop is on line one.&amp;#34; Not that getting a call from our transmission specialist should come
    as a big surprise. I just thought it was odd that he was calling when I knew we had not sublet any work to him this
    week ...</description>

    <dc:date>2005-09-01T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/362005/178079/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Threshold-of-the-Lions-Den/ArticleStandard/Article/detail/173332?contextCategoryId=42378&amp;ref=25">

    <title>The Threshold of the Lion's Den</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/The-Threshold-of-the-Lions-Den/ArticleStandard/Article/detail/173332?contextCategoryId=42378&amp;ref=25</link>

    <description>Have you ever brought a vehicle into the service area and suddenly felt as if you were about to begin
    a trek into a lion's den? Well, it happened to me - again. But this time, I decided to turn and run the other way
    ...</description>

    <dc:date>2005-08-04T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/322005/173332/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Automotive-Repairs-The-Best-Deal-Going/ArticleStandard/Article/detail/169365?contextCategoryId=42378&amp;ref=25">

    <title>Automotive Repairs: The Best Deal Going</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Automotive-Repairs-The-Best-Deal-Going/ArticleStandard/Article/detail/169365?contextCategoryId=42378&amp;ref=25</link>

    <description>Do you think the current pricing of automotive repairs is reasonable? Do you think the current pricing
    is too high? How about too low?</description>

    <dc:date>2005-07-07T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/282005/169365/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169834?contextCategoryId=42378&amp;ref=25">

    <title>Schneider's World</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169834?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;Let Me Tell You How He Lived&amp;#34;: I?d like to tell you a little bit about our samurai
    and the way he lived</description>

    <dc:date>2005-07-01T04:00:00Z</dc:date>

    <EMSArticle:contentFormat>PDF</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169829?contextCategoryId=42378&amp;ref=25">

    <title>Open Loop</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169829?contextCategoryId=42378&amp;ref=25</link>

    <description>Manufacturers: Wake Up</description>

    <dc:date>2005-07-01T04:00:00Z</dc:date>

    <EMSArticle:contentFormat>PDF</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/ON-THE-MARK-Phone-Skills/ArticleStandard/Article/detail/163957?contextCategoryId=42378&amp;ref=25">

    <title>ON THE MARK: Phone Skills?</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/ON-THE-MARK-Phone-Skills/ArticleStandard/Article/detail/163957?contextCategoryId=42378&amp;ref=25</link>

    <description>How are your phone skills? Don't know? It's something we forget from time to time. I have been to many
    a shop management seminar in which phone skills are the first topic of discussion. Regardless, I hope your phone
    skills are better than those of one of my parts suppliers.</description>

    <dc:date>2005-06-02T04:00:00Z</dc:date>

    <EMSArticle:thumbnailImageUrl>
    http://motorage.search-autoparts.com/motorage/data/articlestandard/motorage/232005/163957/Mark3_thumb_thumbnail.jpg</EMSArticle:thumbnailImageUrl>

    <EMSArticle:contentFormat>HTML</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169818?contextCategoryId=42378&amp;ref=25">

    <title>Schneider's World</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Schneiders-World/ArticleStandard/Article/detail/169818?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;Fascinating&amp;#34;: Three different vehicles. Three different owners. Three different sets
    of problems. And three different outcomes</description>

    <dc:date>2005-06-01T04:00:00Z</dc:date>

    <EMSArticle:contentFormat>PDF</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Freeze-Frame/ArticleStandard/Article/detail/169807?contextCategoryId=42378&amp;ref=25">

    <title>Freeze Frame</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Freeze-Frame/ArticleStandard/Article/detail/169807?contextCategoryId=42378&amp;ref=25</link>

    <description>&amp;#34;Because They Can&amp;#34;: Sometimes, all the bells and whistles just aren?t
    necessary.</description>

    <dc:date>2005-06-01T04:00:00Z</dc:date>

    <EMSArticle:contentFormat>PDF</EMSArticle:contentFormat>
  </item>

  <item
  rdf:about="http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169810?contextCategoryId=42378&amp;ref=25">

    <title>Open Loop</title>

    <link>
    http://www.search-autoparts.com/searchautoparts/Opinion%2FCommentary/Open-Loop/ArticleStandard/Article/detail/169810?contextCategoryId=42378&amp;ref=25</link>

    <description>The Magic Bullet</description>

    <dc:date>2005-06-01T04:00:00Z</dc:date>

    <EMSArticle:contentFormat>PDF</EMSArticle:contentFormat>
  </item>
</rdf:RDF>


